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Okidoki Peaceful Playful Pets

Project type

Brand Design, Packaging Design

With agency

Location

USA

Okidoki Pets is a thoughtful pet wellness brand developed by MNML Chicago, born from a post-pandemic insight: pets, after months of constant companionship, were suddenly facing long hours alone again. Created to ease this transition and support pets' overall well-being, Okidoki offers calming, vet-approved products like CBD oils, chews, and bones, designed to relieve stress, anxiety, and age-related discomfort.

The visual identity is playful and bright, yet maintains a minimal and clean structure. Bold typography delivers clear messaging, while simple infographics make understanding usage and benefits intuitive. It’s a brand that’s as caring as it is cleverly designed, bringing peace of mind to both pets and their people.
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